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Our intentions to create #BeatCancer were very public and were solely about raising $ for cancer. The idea was conceived by my partner Tamara Knechtel who is a survivor of this ugly disease. The Guinness achievement while great did not drive our intentions. As for the money we raised it has been public what we raised which was $70k. Imagine if we had more than 72 hours what we could have done and raised for Cancer.
If you ever have any questions, feel free to reach out direct
@keyinfluencer
@BeEverywhere
Thanks so much for covering the #beatcancer effort. We were thrilled to be part of it and help raise funds for cancer research. Was great to see the whole social media community rally around a cause that's so near and dear to many of us.
Cheers,
Amber Naslund
Director of Community, Radian6
@ambercadabra
Thanks for covering this it was truly an amazing project to be a part of and one of our agencies must gratifying work. Cancer took my aunt who raised me away and I still hurt. We watch as my partner Tamara Knechtel struggles with this disease daily. It was a team effort and you are a part of our extended family
James Andrews
Everywhere
@keyinfluencer
pleace visit http://utrends.info